What is Email Remarketing?
A lot goes into designing marketing campaigns attracting customers to your e-commerce or physical retail store. There’s the investment made in upgrading your website, placing targeted…
What is Retention Marketing?
“Retention marketing” is the latest term that you’ve started hearing wherever you go. This may make you curious: is this just another buzzword, or the future…
5 Ways to Improve Your Furniture Store Marketing
Marketing your furniture store is an important part of driving sales. However, many retailers are intimidated by furniture marketing ideas because there are so many different…
Content Marketing for Retailers: Who Are Your Readers?
Let’s face it. Content marketing for retail stores can be very difficult. It’s a bit like fighting a two-front war, as you try to appeal to customers…
How to Plan Your 2019 Digital Marketing Strategy
It’s never too early to start planning your digital marketing strategy for next year. Your competitors are already looking to gain any edge they can within…
Answers to Your BIGGEST Digital Marketing Concerns
You tapped into all the available tools you could find to help you learn digital marketing. Financial resources were allotted to place ads in all the…
Digital Marketing Basics for Retailers
It’s a tough world out there for retailers. The rise of Amazon’s shopping trends makes a new challenge for retailers vying for the consumer’s attention. Whether…
A Guide to Digital Marketing in the Retail Sector
A brick-and-mortar business still needs a web presence — whether you’re trying to sell your product digitally or not. Today, the most successful retail stores run…
5 Best Practices for Google AdWords
1. Choose the Right Keywords Align your keywords with your business goals. Are you trying to increase brand exposure? Are you trying to convert every click…
