Retailer’s Guide to Third-Party Cookies
In the home furnishings industry, we’ve heard a lot of buzz about changes in advertising or marketing. From scare-tactic webinars and plays from experts who are…
5 Best Furniture Website Features Most Valuable in 2020
In 2020, everyone knows that it’s essential for businesses to have websites. That’s simply a bare minimum. However, so many business’ websites look like they got…
Retail Customer Service Lessons from 2020
One lesson every retailer learned in 2020 surrounds the retail customer experience. We’ve written about how online customer experiences changed for furniture stores and how to…
How Furniture Retailers Reinvented Black Friday Shopping
Black Friday is quickly approaching. For many furniture retailers, it’s just another weekend. The wild shopping holiday hasn’t traditionally been a trigger holiday for furniture sales.…
Understanding New Online Customer Experience for Furniture Retailers
COVID-19 changed the way consumers shop for all products–including furniture. And retailers learned a lot about the gaps in online customer experience for furniture shoppers. We’re…
How to Decrease Online Shopping Cart Abandonment
In the rise of COVID-19 and in-person shopping experience, eCommerce website for retail was a priority. But the digital marketplace for furniture isn’t without risk. Online…
Using Technology for Contactless Shopping Experiences
The coronavirus pandemic has changed the way customers shop for the last few months. Early on, many people only brought items into their homes that were…
How to Create More In Store Appointments
In the months since COVID-19 caused many showrooms to close down—some temporarily, others more permanently, appointment setting has been critical for furniture retailers to maintain profitability.…
Selling Custom Furniture Online
Selling custom furniture online is a growing furniture trend. Retailers who want to personalize the shopping experience use custom furniture to attract more higher end clients…
