What is a Buyer Persona?
81% of retail purchases now start online. This doesn’t mean that they don’t still enter a showroom to buy a sofa. But it does mean that…
Best Free Marketing Tools and Retail Resources
As marketing leaders in the home furnishings industry, it’s our job to make sure you have all the tools you need to succeed. We understand the…
4 Common SEO Myths
Today, over half of all website traffic arrives through search engine organic results. Over half of these searches are done on mobile devices. 88% of local website…
NEW 3D Product Visualization Technology at MicroD
MicroD has been at the forefront of visualization technology to the home furnishings industry for 25 years. And with the advent of more sophisticated customer journeys…
What is eCommerce Marketing?
Today, nearly 2 billion websites call the Internet home. Another 500,000 (give or take) will go live today, and tomorrow and the next. While many of these…
How to Turn Website Traffic into Showroom Sales
Your website isn’t killing your showroom. (We’ve got your attention now, right?) How many of your showroom visits do you think began online? Would you believe…
How Google Remarketing Works
Did you know that around 70% of online shopping carts get abandoned? People bouncing off your site after only viewing one page may be as high…
2019 Toolkit for Website Success
Your website is the online representation of your showroom. No matter what you call it, you need to pay big attention to it this year. In…
5 Website Updates to Make it Feel Like New
How much does your showroom resemble the space 10 years ago? How about last season? You understand the importance of a strategically-laid out showroom. You get…
