Using Paid Advertising to Improve Email Marketing
Have you heard the saying, “two heads are better than one”? Or what about “the whole is greater than the sum of its parts”? If you’re…
10 Social Media Tips for B2B Marketing
There are over 3.4 billion social media users around the world. 68% of these individual use Facebook as one of their preferred social media sites. 90% of millennials, 78%…
Should Home Furnishings Brands Write Blogs?
A strong B2B content marketing strategy can help your brand grow. B2B content marketing is a comprehensive system that focuses on attracting buyers, generating leads and strengthening buyer…
Why You Can’t Miss Las Vegas Market
From tariffs to technology, our industry is facing a unique set of challenges this summer. When the sands we’ve built our home furnishings businesses on start…
Digital Marketing Strategy for Seasonal Furniture Sales
If you’re a home furnishings retail veteran, you know that summer isn’t just the season for vacations and days on the lake. In our industry, the…
Online Shopping Trends: A Guide to Generational Shoppers
96% of people in the US now say they shop online. 80% of them have made an online purchase in the last month. Regardless of age,…
How to Improve Customer Retention in the Store
On average, you’ll spend 5X more trying to acquire a customer than you could be spending by learning how to improve customer retention. Getting customers to spend…
Top 5 Retail Technology Trends for Improving Sales
As a greater percentage of furniture sales happen online, retail technology is moving faster than ever and several retail technology trends already stand out as the way…
Making Your Retail Store More Interactive for Shoppers
The online furniture market is now $50 billion. As more people have warmed up to the idea of buying furniture online, the industry has seen 18%…
