High Point Market has long been the premium furniture Market for the industry. This year, we’ll be going to High Point for the last time in 2019 for the biggest Market yet. A year of tariffs and technology growth has impacted our industry. Through it all, MicroD has been standing beside our clients and helping them navigate these challenges.
We recently announced the DRIVE Conference 2020 where we will be talking to our clients about the vision for our industry’s future. This High Point Market, we’re starting that conversation with retailers and manufacturers who are starting to plan their 2020 vision.
Both at High Point and across the industry, we’re noticing some trends that we think will be present during this Market.
Here’s what we’re excited about this Market:
Budget Planning for Marketing
With 2020 right around the corner, retailers and manufacturers are making plans for their 2020 budget. That includes how much will go to tariff coverage, what will be allocated for new product lines, and how to divide the marketing budget.
That’s why Ken Widger will be taking on the task of teaching the industry about Budget Planning for Marketing. You can listen to Ken’s seminar in the Home Furnishings Association Retail Resource Center at Plaza Suites. He’ll spend an hour giving you insights on how the big retailers are changing their budgets, what formulas work for your business goals, and the secret sauce to budget planning. If you want to come and learn from a marketing expert, join us on Saturday, October 19th at 9:00 a.m. to see it in action.
Can’t make it with your busy schedule? Click here to get a private session BEFORE Market!
DRIVE Conference 2020 Kick-Off
Registration is officially open for the DRIVE Conference 2020, MicroD’s first-ever User Conference. And High Point Market is going to be the big kick-off! Retailers and manufacturers plus some of your preferred industry partners are signing up to join us March 17-19, 2020 in Charlotte for this cornerstone event.
Plus, we’re going to be talking about some of the news about conference sessions and keynote teasers with our booth visitors at Market. We’ve got a special discount available for clients that visit us at the MicroD booth. It’s only available during THIS High Point Market so you don’t want to miss this opportunity to get huge savings.
3D Product Visualization Growth
This Market marks two years since the famed MicroD Virtual Reality experience at High Point and the 2nd release of our 3D visualization technology platform. Since then, product visualization has become a cornerstone of the home furnishings industry. Beyond the issues with tariffs, manufacturers and their retailers are talking about 3D. At the front of this initiative, MicroD has been gathering data and testing never-before-seen 3D visualization techniques.
These new technologies lower the barrier to entry for the home furnishings retailers leading their own visualization journey into 3D products. We’re showcasing hybrid technology that has returned incredible results for both retailers and home furnishings manufacturers. And you don’t want to miss it at Market.
What Will You Find in High Point?
Whether you’re looking at a week of showrooms or great networking events with your industry partners, we hope you’ll share your #hpmktstory with us. What’s your take on the upcoming Market? Message us @microdinc and let’s talk Market trends.