The days of flat product imagery are quickly moving behind us. Manufacturers are challenged with how to provide better product visualization to meet consumer demand. This is where MicroD comes in. A flat product image has very limited utility. But when we dynamically recreate the product as a life-like digital model, it opens wonderful consumer experiences. OmniVue XR is the way to do more with 3D and your product visualization experience for consumers.
Leading omnichannel retailers recognize that customer experiential demands are not only personalized and platform/device agnostic, they are also cross-dimensional. Buyers are increasingly demanding the ability to seamlessly move from a traditional 2D image to a high-resolution 3D object. Features such as the ability to be rotated, draped with a selection of fabrics, and even custom-configured are defining the new expectation. Those omnichannel participants that exceed those expectations will win new customers and market-share. Those that provide a mediocre 2D experience will find business to be challenging.