3 Strategies to Engage Millennial Furniture Shoppers
Heading into 2017, Millennials are the golden ticket shoppers many furniture businesses want to reach. These consumers, born between around 1980 and 2000, now in their 20s…
Holiday 2016: 4 Tips to Bring Digital into the Store
Whether you are a home furnishings manufacturer or retailer (or both) you are already engaging with in-store shoppers in many ways. Friendly service. Helpful visual displays. An attractive…
The Future of Retail: 10 Best Practices to Know
If anyone was uncertain about the future of digital in the retail world, those doubts have been quelled after the 2016 NEXT Conference. More than 150…
What is 2K Image Resolution and Why Should Your Customers Have It?
Just when you thought a picture displayed online couldn’t get any more perfect, the universe does it again and introduces photography technology that can show more defined…
Seamless Shopping: Making Connections with Consumers
Home furnishings retailers, like their counterparts in fashion, consumer electronics and other categories, are faced with what is both an exciting opportunity and daunting challenge: creating…
Upholstery sees digital mandate
(reprinted from Furniture Today, April 26, 2016 by Erin Berg & Cindy W. Hodnett) The good, the bad and the ugly of online marketing HIGH POINT —…
Omnichannel: On Your Mark, Get Set — Sell!
When it comes to omnichannel revenue and omnichannel marketing, home furnishings in-store salespeople may still be a little leery. Understandably, it might feel as if the…
Responsive Design: Make Shopping Easy in 2016!
Whether the consumer searches for her next home furnishings purchase on her mobile phone, personal computer or your local showroom, one merchandising strategy is a…
