Showcasing your products is an essential part of building and nurturing your brand. Today’s consumers associate great quality and design with visual presentation. For manufacturers in the Home Furnishings industry, controlling how your retailers promote your brand is a significant pain point.
While retailers in the industry have an overwhelming number of competitors locally and globally, manufacturers have a very unique pain point.
Educate Your Team
The Home Furnishings industry is full of educational and networking opportunities. Sometimes, your strongest support structure for the brand is to build up the team. Markets are always an industry go-to for manufacturers. While markets are great assets to your annual business, don’t forget to find ways to improve or educate your team. Encourage your reps and teams to attend informative seminars at market or find a conference that speaks to your pain points.
If you haven’t registered already, sign up for the Home Furnishings Manufacturing Solutions Expo June 7-8 in Atlanta!
MicroD will be there with other industry leaders to help your manufacturing teams grow in a complicated arena.
Building Your Brand through MicroD
MicroD has developed a Build Your Brand program to empower manufacturers to achieve better visibility among their retailers online.
+ Displays SKUs and collections from your product lines on dealer sites.
+ Increases dealers’ search engine optimization and traffic to their website.
+ Calls attention to your products through sophisticated webpage design.
+ Personalizes the shopping experience for consumers with curated catalogs.
+ Available on all MicroD OmniVue websites.